traffic trading

Traffic trading or TrafficTrade is the mutual trading of traffic. In this traffic trade, which is already used in the USA, there is cooperation between two websites that are mutually connected via links.

The visitor structure, the topics and the traffic should have similar sizes. Through the linking, traffic is directed from one website to the other and also in the opposite direction. The more topic-relevant the two websites or webpages are, the more traffic will be exchanged in both directions and the number of visitors to both websites will increase.

If there is a strong imbalance in the mutual traffic, this can be compensated by several links on one of the two websites.