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mobile customer relationship management

With mobile CRM, mobile customer relationship management, sales staff and service technicians can access the company's CRM system at any time in the field via their smartphone or tablet.

By accessing the company's CRM system, sales employees can retrieve the current data stock on the customer and simultaneously reconcile the data in the back office. Among other things, they can access previous repairs or visit reports from other colleagues.

The use of Mobile CRM is limited to the functions required in the field, thus eliminating many functions required in the back office and simplifying access to the most important customer data. The use of Mobile-CRM significantly increases the efficiency of the field service. The adaptability and flexibility of mobile CRM applications play an important role here.

Englisch: mobile customer relationship management
Updated at: 29.03.2019
#Words: 124
Links: cell rate margin (CRM), customer relationship management (CRM), service, system, field
Translations: DE

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