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market to market (M2M)

Market-to-Market (M2M) describes business transactions between electronic marketplaces (EM). Electronic marketplaces exchange information, services or goods and thus each use the efficiency of the other market. Different markets thus network and become even more competitive. Market-to-market is to be distinguished, for example, from pee-to-pee in the consumer sector.

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Englisch: market to market - M2M
Updated at: 17.04.2012
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