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informercials

The term infomercials is a neologism of the two words information

and commercial. Informercials is a form of advertising that combines advertising messages with editorial content or even live moderation and is broadcast as an advertising video on television or the Internet. With infomercials, the consumer does not have the direct impression of a classic commercial. Infomercials are often used in the context of teleshopping and are also broadcast outside the usual commercial breaks. They are used particularly frequently for products that require explanation.

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Englisch: informercials
Updated at: 12.05.2012
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