Content syndication is the exchange and trading of content for electronic publishing on the Internet or intranets. In this process, content is marketed by content providers( CP) and placed on the website in the right format, depending on the level of service.
Content syndication covers everything from business news to law, from weather to sporting events, from breaking news to specialist information. Content syndication is mainly used by content providers who regulate content usage through licensing agreements, and offers the possibility of multiple marketing. In addition, content brokers work directly with content syndication.
Content syndication is primarily used by publishers and news services and provides the ability to use content multiple times, but subject to usage agreements.