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business analytics (BA)

Business analytics (BA) is an analytical method for corporate management. In this process

, business transactions are analyzed, statistically processed, evaluated and conclusions are drawn about future decisions and procedures. The analytical evaluation of business processes questions the reason why a business process has taken place in this or that way and how decisions that have led to this can be prevented or improved. In contrast to business analyt

ics, business intelligence

(BI) is concerned with the time of the final decision, the person who made the decision, and the consequences of the decision. Business analytics (BA) uses existing data material from the company's own data warehouse or data mart and analyzes it using data mining in order to be able to read out certain patterns and relationships from the data. Visual analytics is used to visually represent complex data sets and the resulting trends. Business analytics is about reviewing previous decisions, supporting decision-making processes and predictive analytics, which can be used to forecast future results.

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Englisch: business analytics - BA
Updated at: 13.12.2017
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Translations: DE